Tuesday 7, December 2010
Reality Fashion Part 2 / Topman
Topman presents their new denim line in a way that is quite similar to McQ. While McQ presented two girls, Topman introduces three young boys wandering around, sharing their thoughts. The Director of the Topman films is Laurence Ellis.
It’s a pity that the Topman website has no connection whatsoever to the short films. Can’t imagine why?

If i’d have to pick my favorite, I think this time McQ wins. In case McQ, the content is richer and has a lot more depth. I think the films are also designed and produced with high-quality and an eye for the tiniest detail.