Today we had the closure of our first course, design driven business. We all presented our last assignment. An exiting, fun and informational session. Turning Tables, Slow Furniture, 3D personalization, Creabis, exhibition service, mental health and design driven business… Lots of new ideas and inspiration, good discussions and feedback. A really good Saturday. Just to keep in mind the design driven spirit, here’s an iceberg to remind about the ratio between what we see and what’s the size of the entity.
I can’t remember the last time I’ve had a beer. Today I did, since there’s a design beer! Didn’t know that. First of all, I was impressed by the design of the bottle, because Estrella Damm InEdit has a shape of a wine bottle. The actual content is developed by Ferran Adrià, Juli Soler and El Bulli’s sommeliers’ team. As one can expect, this beer is very tasty.
Back to the old school scene, magazines. If there’s an institution in the international fashion magazine scene, it’s Vogue. The September issue, also called “The Bible” comes this year with 902 pages. The first 54 pages consists of advertising. After that, only maybe every second page is an ad. To be honest, I like quality advertising, but too much is too much. This industry and it’s print advertising keeps on repeating itself. A woman with a product, OR women with products. If there’s a man added, he’s kissing the lady. After reading my bible, I have absolutely nothing to say.
There was an article in Techcrunch about a death watch. A wrist watch that counts the days, minutes and seconds to the moment you die. Some creepy service design. They claim the idea being people realizing that the clock sure is ticking – make the most of your life! Who would be fearless enough to wear a watch like this?
My favorite brains-off-hobby is to read magazines, especially magazines for women. Gossip, celebrities, fashion, make-up and all that fluffy stuff. There’s basically _never_ nothing that exiting or new, it’s just good for relaxing. This time, I was surprised. I couldn’t get my eyes of from the designs by Iris Van Herpen. She uses 3D-technology. Her work looks quite amazing, it’s like from another planet. I recommend browsing her website, it’s just fascinating.
Last week I was suppose to attend this seminar, Toinen Aalto. Couldn’t make it, as unfortunately often happens due to client work. I first got interested in the seminar because of Sofi Oksanen. Her topic was art and marketing. Well, obviously I have no comment on that since I never made it there. What makes me admire Oksanen, is (of course her books) how she takes things in her own hands. For example founding a publishing house of her own, when she was not satisfied with the service she got from WSOY. An important example for many of us.
I think I have a good idea and concept for my thesis. I’m actually looking forward to work on it. Luckily I consider myself as an organized and target-oriented person. Setting up schedules is easy, as well as respecting the deadlines. My weakness (or is it really a strength?) is at least sometimes this anarchistic mindset not so willing to play by the rules… Let’s see if Pirkko Anttila get’s me on the right track with her 674 pages on research theories. Chocolate is needed.
Open Ideo (openideo.com) is an open innovation platform for social good. The introduction says: “people can create solutions to some of the world’s toughest challenges.” If you look at the recently completed challenges, they is no tiny issues. People are truly willing to contribute. This is global, but I’d like to see something like this on a local level, too. I’d predict if for example the city of Helsinki would build up a platform like this, it would be a success.
Thinking about my thesis again. Once again, a framework copied from my design driven business course material by AFL. This one reminded me about a comment made in the class. “People are tought to be employees”. True. This particular framework gave me an important inspiration and an idea.
As I got interested in Trendwatching.com the other day, I had to go back. I’ve been thinking about co-creation, co-design and what not co, and what did I find: co-trendspotting!
“Thousands of trend savvy professionals participate in trendwatching.com’s Happy Spotting Network, notifying us via email whenever they spot something of interest: new consumer trends, insights, innovations, and so on.”
That could be a nice part-time job. Like I wouldn’t have enough on my plate at the moment. Maybe I could sleep less, like 4 hours per night. If you’re interested, have a look at happyspotting.com.